Performance
Revenue, inventory, and customer intelligence. Not what happened yesterday. What to do today.
The Problem
Shopify dashboards are well-designed historical records. They tell you what your revenue was. What you sold. What the conversion rate was. All of it past tense. None of it tells you what to do about it.
Small brands can't afford a BI analyst. They can't afford to wait until end-of-month to know what's happening. They need to make decisions today — on inventory, on spend, on what to push, on what to pull.
The Solution
Performance surfaces live revenue, inventory, and customer signals — and recommends action. Not a better dashboard. An intelligence layer on top of the data you already have.
Revenue moving in the wrong direction triggers a recommendation, not a red number. A product running low on stock surfaces with a reorder suggestion. A spike in customer acquisition cost traces back to the source.
Currently running inside Black Sheep Performance Apparel. Built for DTC brand operators managing without a dedicated data team.
- PlatformWeb
- Data sourcesShopify, GA, Meta Ads
- OutputRecommendations + alerts
- TargetDTC brand operators
- StatusActive — Black Sheep
Signals
- RevenueReal-time vs trailing period
- InventoryLow stock alerts + reorder
- CACAcquisition cost by source
- CustomersNew, returning, LTV trend